In July 2006, our founding partner decided to purchase a new vehicle. As a car enthusiast the vehicle purchasing process was not new to him as he had purchased 50+ vehicles in his life so far.

When he went to the local dealership to make the purchase, he was well prepared. He did his homework and knew every single detail and feature he wanted. He compared pricing, searched diligently, and found the dealer with the exact vehicle in stock.

After negotiating with the dealer for hours, they simply could not come to an agreement. The dealership then attempted to push him towards the purchase of a different vehicle that lacked some of the key features he wanted. He refused to settle.

Later that week, he located another vehicle nearly 200 miles away and successfully made a deal. The joy of driving home with his new vehicle was dampened by exhaustion from the entire car-buying process. He knew he had to find a way to avoid going through the hassle that traditional car-buying created. It was then he reflected on hotel concierge services and the attention and advantages provided to their guests.

With this thought in mind, he was determined to create a business model that would allow people to utilize a no-cost concierge-like service that facilitated vehicle sales directly with auto manufacturers and eliminated the hassles that went along with traditional car buying.

Out of that experience, ExecutiveAB was born, and 15 years later we're still here. We continue our mission to help people experience a new way of car buying that lets them find their perfect car in a stress-free way.